Digital Marketing Finance Intern
General Internship Information
- Business Area: Finance
- Location: Beijing
- Duration: 1 month - 6 months
- Allowance: 0.00 CNY
- Other benefits:
- Reference: 1118
The role is focused on improving the digital presence of the company and establishing a digital marketing strategy that attracts and appeals to the key segments the company is targeting based on SEO optimization, content marketing, advertising, email funnels and other strategies.
Develop digital marketing strategy
Optimize copy and landing pages for search engine marketing
Perform ongoing keyword discovery, expansion and optimization
Develop content marketing strategy (and possibly start executing)
Set up email funnel to establish the company as industry expert and help convert leads to paying clients (using Drip or mailchimp)
Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI
Background in digital marketing and/or finance is a plus.
Fluent written and spoken English
Search engine optimisation background preferred
ABEL Finance, founded in 2017, provides virtual CFO services for small and medium sized companies with an international mindset.
Our mission is to enable SME’s to make better business decisions based on financial insight, and therefore grow faster and more profitable.
Our role differs per project, but most revolve around:
Reporting – getting better insight in the operations, processes, and cost & revenue drivers of the business
Planning & Forecasting – providing interactive, dynamic financial forecasts to get insight in the expected results of business decisions
Strategic - prepare and evaluation investment decisions, strategy plans and business models evaluations
So far the majority of our clients are European companies with various activities in China.