About us

Communications & Social Media Intern

General Internship Information

  • Business Area: Marketing
  • Location: Beijing
  • Duration: 2 months - 12 months
  • Allowance: 0.00 CNY
  • Other benefits:
  • Reference: 1091

Daily Tasks

1) Media Plan
- objective: to gain visibility and raise publicity awareness
- goals: i) short term: press release & interviews; ii) mid term: crowdfunding & potential investors; iii) long term: users/gamers
- content development: i) research for content-related material; ii) co-develop the targeted content as per to each platforms or media outlets
- execution: i) research for relevant media outlet as per to our target audience; ii) media outreach & follow-ups through multiple channels to achieve the above mentioned goals; iii) track & monitor performance; iv) co-evaluate performance data & adjust plan

2) Crowdfunding Marketing Campaign
- objective: to raise funds through crowdfunding platforms to support our game production and game publishing
- goals: i) co-develop the crowdfunding strategy; ii) co-develop the crowdfunding marketing campaign; iii) execution of the crowdfunding campaign (via crowdfunding platform) and its marketing campaign (via multiple media & social media outlets)
- content development: i) research for content-related material; ii) obtain media 'supportives' (photos/videos/& other features) to include in content creation; iii) co-develop crowdfunding content on the crowdfunding platform
- execution: i) co-execute our crowdfunding strategy on crowdfunding platform; ii) research for relevant media outlet as per to our target audience; iii) media outreach & social media management to achieve the above mentioned goals; iv) track & monitor performance; v) co-evaluate performance data & adjust plan

3) Social Media Plan
- objective: to achieve our business marketing campaign objectives (crowdfunding marketing campaign & media plan) and raise publicity for the business
- goals: i) co-develop a social media campaign schedule to execute our marketing objectives; ii) co-determine the best combination of media to achieve our marketing objectives; iii) co-determine 'influencers' (gamers/entertainers) to collaborate with us to achieve our marketing campaign objectives; iv) self-publish our own content on our social media channels
- content development: i) research for content-related material; ii) obtain media 'supportives' (photos/videos/& other features) to include in content creation; iii) co-develop the targeted content as per to each social media outlets
- execution: i) co-manage our social media accounts; ii) co-publish our own content on our social media channels; iii) research & identify key influencers to collaborate with; iv) track & monitor performance; v) co-evaluate performance data & adjust plan


Requirements

- Good English level
- Strong organisational skills
- Interested in the gaming industry


Additional Information

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Company Description

This company is a mobile game developer based in Beijing with an experienced international and world-class development team to create video games with long product lifetime.

Their vision is to create a legacy in the gaming industry: build a legacy in the gaming business – build a legendary game product – build a legendary company.

Their mission is to create fun, player-centric, and emotionally engaging video games for players worldwide.


CONTACT US

If you have any questions about our program, please feel free to contact us!

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